Get Social: Managing multiple social media platforms effectively

This month's column features Fliss Stubbs, social media expert at Ovivio, who delves into the complexities of modern digital communications for local government. As cabinet members increasingly rely on social media to engage with communities and share vital information about children's services, education and skills, understanding how to navigate multiple platforms efficiently has become essential. Stubbs examines practical approaches to managing various social media accounts at once, ensuring that messages reach the right audiences without overwhelming communications teams. Her expertise offers valuable insights for maintaining an effective digital presence whilst ensuring authentic engagement with families, young people and stakeholders across Wiltshire and beyond.